
Sony Santa Monica
God Of War (2016) reflected a departure both visually and tonally from its prequels, while still conveying the fantastical elements of its world.
Our success with fall of gods got sony santa monica to contact us, as the unique blend of viking mythos and designs resonated with where they wanted their own brand to go.
GOD OF WAR
Visual Development
Production Design
Marketing Art
Overview
Initially we were brought on to help visualize the tone of the nordic world in which kratos had to survive - this resulted in concept images showing early takes on some of the major places in the game.
Next we were brought onto the actual production, developing and designing several of the key locations, hero props and character variations.




Process
The visuals needed to reflect a more grounded direction, as such all areas of the game had to feel realistic while still conveying the fantastical element. We wanted each image to convey its own story within the world, each detail would have a tale to tell.


Collaboration
Through the project we made several images as a part of the 3d level outsourcing benchmark tests, to guide and set the standard for the delivered package from the vendor.
TRIPTYCHS
One of the more important narrative tasks we got to work on was the triptychs, Kratos finds scattered across the world. These help the player gain a deeper sense of the narrative and characters.


REALM DOORS
The spectacular realm travel room that grants Kratos access to the nine realms features doors designs created by us.


TYR BANNERS
We created numerous banners depicting the stories of Tyr.



MARKETING
We created a considerable amount of graphical elements used across the different products in print and online such as the key art being used on the narrative videos.


other projects
